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 IT430 QUIZ OF 7-7-2010

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Admin
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PostSubject: IT430 QUIZ OF 7-7-2010   Wed Jul 07, 2010 1:05 pm

Quiz Start Time: 09:53 AM Time Left 85

sec(s)





Question # 1 of 10 ( Start time: 09:53:10 AM ) Total Marks: 1

Web catalogue revenue model includes

Select correct option:



a. Online sellers of computer

b. Gifts, flowers, clothes

c. Journals

d. A and B





Quiz Start Time: 09:53 AM Time Left 87

sec(s)





Question # 2 of 10 ( Start time: 09:54:31 AM ) Total Marks: 1

In Virtual Payment system , Four kinds of information is provided to e-bank. Identify which one is NOT included:

Select correct option:



Buyer Accounts identifier

Buyer password

Address of Merchant

Actual amount of money in favor of merchant



Quiz Start Time: 09:53 AM Time Left 87

sec(s)





Question # 3 of 10 ( Start time: 09:56:07 AM ) Total Marks: 1

By adding which of the following to your website improve customer service?

Select correct option:



Attractive products

Banner Advertisement

Email links

Interactive Advertising







Quiz Start Time: 09:53 AM Time Left 85

sec(s)

Question # 4 of 10 ( Start time: 09:57:30 AM ) Total Marks: 1

Objective of any marketing strategy is to bring the customers quickly to the ___________.

Select correct option:



Familiarity stage

Exploration stage

Separation stage

Commitment stage



















Quiz Start Time: 09:53 AM Time Left 86

sec(s)





Question # 5 of 10 ( Start time: 09:58:36 AM ) Total Marks: 1

Which of these is a tool that can be used to improve customer services?

Select correct option:



Log file analysis

Cookies

Data mining

All



Quiz Start Time: 09:53 AM Time Left 87

sec(s)





Question # 6 of 10 ( Start time: 09:59:55 AM ) Total Marks: 1

How many stages involve in customer loyalty model for creating good customer relationship?

Select correct option:



6

5

4

3





Quiz Start Time: 09:53 AM Time Left 86

sec(s)





Question # 7 of 10 ( Start time: 10:01:24 AM ) Total Marks: 1

Call handling, sales tracking and Transaction support(technology / personnel) activities are included in which management system

Select correct option:



Customer Relationship Management system

Public relation management system

Inventory management system

Data Base Management system



Quiz Start Time: 09:53 AM Time Left 88

sec(s)

Question # 8 of 10 ( Start time: 10:02:37 AM ) Total Marks: 1

You read about a company X in newspaper. Your relation with company X is at familiarity stage.

Select correct option:



True

False





Quiz Start Time: 09:53 AM Time Left 88

sec(s)

Question # 9 of 10 ( Start time: 10:03:01 AM ) Total Marks: 1

JIT Stands for

Select correct option:



Just In Time

Joint investigation Technique

Join in Training

Just In Total



Quiz Start Time: 09:53 AM Time Left 88

sec(s)

Question # 10 of 10 ( Start time: 10:03:19 AM ) Total Marks: 1

Let us, suppose that you have hosted early your e-commerce website to sell sweets online: Your customers are acquaint with the name of your company and “DesiGhee Burfi ”. They have never interacted with your company. Which of following loyalty stages they are?

Select correct option:



Awareness

Exploration

Familiarity

Commitment



















Quiz Start Time: 01:13 PM Time Left 88

sec(s)





Question # 1 of 10 ( Start time: 01:13:41 PM ) Total Marks: 1

SET and SSL both are same with respect to security.

Select correct option:



True

False





















Quiz Start Time: 01:13 PM Time Left 87

sec(s)





Question # 2 of 10 ( Start time: 01:15:02 PM ) Total Marks: 1

Which statement is most appropriate description of the term “Interactive-advertisement”?

Select correct option:



By making an advertisement message using flash animation.

Putting an audio or video message on the website to attract customer.

By avoiding customer’s involvement in the advertisement process.

By involving the customer in the advertisement process itself.



















Quiz Start Time: 01:13 PM Time Left 87

sec(s)





Question # 3 of 10 ( Start time: 01:16:03 PM ) Total Marks: 1

Free-Trial advertisement means ___________.

Select correct option:



Free coupons are placed on certain websites for customers so that they can use it for shopping.

Customer is offered to use the product free of cost for a specific amount of time.

Items bought are delivered to the customers with no delivery cost.

The company didn’t had to pay for this advertisement.





















Quiz Start Time: 01:13 PM Time Left 87

sec(s)





Question # 4 of 10 ( Start time: 01:17:19 PM ) Total Marks: 1

Which of the following is a business promotion?

Select correct option:



Free-Trials

Free-Shipping

Both of these

None





















Quiz Start Time: 01:13 PM Time Left 88

sec(s)





Question # 5 of 10 ( Start time: 01:18:07 PM ) Total Marks: 1

While designing a website, which of the following factors an internet marketer should pay attention to?

Select correct option:



Easy site navigation (i.e. Site map)

Frequently asked questions (FAQs) section

Privacy policy

All of above





















Quiz Start Time: 01:13 PM Time Left 87

sec(s)





Question # 6 of 10 ( Start time: 01:18:43 PM ) Total Marks: 1

Press release can provide information about current events and news to, which of following, via a internet?

Select correct option:



Print media

T.v commercial

Press or media

T.v program.



















Quiz Start Time: 01:13 PM Time Left 82

sec(s)





Question # 7 of 10 ( Start time: 01:19:43 PM ) Total Marks: 1

Let us, suppose that you have hosted early your e-commerce website to sell sweets online: Your customers are acquaint with the name of your company and “DesiGhee Burfi ”. They have never interacted with your company. Which of following loyalty stages they are?

Select correct option:



Awareness

Exploration

Familiarity

Commitment





















Quiz Start Time: 01:13 PM Time Left 87

sec(s)





Question # 8 of 10 ( Start time: 01:21:07 PM ) Total Marks: 1

Visitor’s location, IP address, time of visit related information are added, in which of the following

Select correct option:



call handling files

cookies

log files

Data mining files.



















Quiz Start Time: 01:13 PM Time Left 88

sec(s)





Question # 9 of 10 ( Start time: 01:22:03 PM ) Total Marks: 1

Dividing the potential customers into groups is called

Select correct option:



Market Segmentation

Market Promotion

Market Research

Market Survey





















Quiz Start Time: 01:13 PM Time Left 85

sec(s)





Question # 10 of 10 ( Start time: 01:23:07 PM ) Total Marks: 1

Brick and Mortar refers to

Select correct option:



Offline business

Online business

Transport

Building


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