MKT630 QUIZ

Question # 1 of 15 ( Start time: 06:05:58
AM ) Total Marks: 1


If a nation uses tariffs, quotas,
and non-tariff barriers to restrict trade so that domestic industries can
flourish, it may be differentiate as:


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	Embargoes
	Boycotts
	Protectionism
	Predatory pricing

uestion # 2 of 15 ( Start time: 06:06:51
AM ) Total Marks: 1


Identify the analysis that an
international marketer uses to determine potential export in international
market.


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	Two stage analysis
	Three stage analysis
	Four stage analysis
	Five stage analysis

Question # 3 of 15 ( Start time: 06:07:42
AM ) Total Marks: 1


Carriage and insurance paid to
(CIP) is one of the term of sale is used in place of which of the following?


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	Free alongside ship (FAS)
	Cost and freight (CFR)
	Cost, insurance, and freight (CIF)
	Free on board (FOB)

Question # 4 of 15 ( Start time: 06:08:23
AM ) Total Marks: 1


In lesser-developed nations, are
often perceived as arrogant and condescending. If this statement is true, which
of the following concept is consistent with it?


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	Ethnocentrism
	Self-reference criterion
	Cultural elitism
	Isolationism

Question # 5 of 15 ( Start time: 06:09:08
AM ) Total Marks: 1


Identify the concept in which
customer will prefer those products which can satisfy the customer needs, wants
and demands.


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	Societal Concept
	Production Concept
	Selling concept
	Marketing Concept

Question # 6 of 15 ( Start time: 06:09:55
AM ) Total Marks: 1


Mention the correct order in
finding potential customer according to your marketing expertise.


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	Segmentation, dement measurement, targeting, positioning
	Dement measurement, segmentation, targeting, positioning
	Segmentation, targeting, positioning, dement measurement
	Dement measurement, targeting, segmentation, positioning

Question # 7 of 15 ( Start time: 06:10:46
AM ) Total Marks: 1


A business undertaking between
two or more companies or organizations which will share ownership and control
of this business activity is categories as:


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	Equity investment
	Joint venture
	Mixed venture
	Money market investment

Question # 8 of 15 ( Start time: 06:11:25
AM ) Total Marks: 1


What is the second step in the
report preparation and presentation process?


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	Data analysis
	Report preparation
	Interpretation and conclusions
	Oral presentation

Question # 9 of 15 ( Start time: 06:12:21
AM ) Total Marks: 1


Survey research, called the
backbone of primary research, is the most widely used method for primary data
collection and is best suited for gathering which of the following information?



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	Personal
	Attitude
	Descriptive
	Exploratory

Question # 10 of 15 ( Start time: 06:13:14
AM ) Total Marks: 1


Identify an international
agreement by which an organization establishes local production in foreign
countries without capital investment?


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	Direct export
	Joint-venture
	Licensing
	Franchising

uestion # 11 of 15 ( Start time: 06:14:18
AM ) Total Marks: 1


Which of the human wants are
backed by buying power?


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	Needs
	Wants
	Demands
	Exchange

Question # 12 of 15 ( Start time: 06:14:56
AM ) Total Marks: 1


Which of the following is a
physical, concrete product that you can touch?


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	A service
	A good
	An idea
	A philosophy

Question # 13 of 15 ( Start time: 06:15:26
AM ) Total Marks: 1


All of the following are
considered to be a member of what is called a social institution EXCEPT:


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	Peer groups
	Family
	Religion
	Schools

Question # 14 of 15 ( Start time: 06:16:00
AM ) Total Marks: 1


Identify the most severe
political risk in which company's assets are seized without payment?


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	Confiscation
	Expropriation
	Domestication
	Liquidation

Question # 15 of 15 ( Start time: 06:16:48
AM ) Total Marks: 1


The supposed risks in licensing
that you feel during license agreement are as following EXCEPT:


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	Limited market opportunities
	Creating a future competitor
	Loss of control of technology
	Trade protection